Shopify Plus integrates with Fresh Relevance
Shopify Plus users choose Fresh Relevance to personalize their online store, automate email marketing, test and optimize the customer experience and more.
Why choose FreshRelevance&ShopifyPlus
Add personalization to your website with ease
Implement, test and improve personalized elements on your website without relying on your internal IT team, and benefit from drag and drop functionality and the ability to pause campaigns with ease.
Reduce bounce rates and boost conversions
Present each shopper with a personalized website experience tailored to their interests and actions. Display personalized banners, product recommendations, pop-ups, website navigation and CTAs based on behavioral, transactional and contextual data.
Save time with email automation
Remove the pressure of relying on BAU newsletters to engage customers with emails and SMS that trigger automatically. Use advanced behavioral triggers, such as price drop and back in stock alerts, to promote products to those customers who are most likely to buy.
Take personalization past email and website
Customize and coordinate the experience that is presented to each shopper within SMS, app and ads too. Build bespoke omnichannel customer experiences based on personification or identity, behavioral, demographic and geographic criteria, as well as seasons and events.
Benefit from a simple integration process
Quickly and easily implement Fresh Relevance with just a few clicks. You can integrate Shopify Plus transactional and behavioral data with any other marketing platform and enrich your systems with the data you collect in Fresh Relevance. Find us on the Shopify app store
Use cases
- Segmentation
- Dynamic content
- Product recommendations
- Triggered emails
- Social proof
- Optimization
Segmentation
Use segmentation to show shoppers relevant products at the moments they’re most engaged, whether they’re browsers, one-time buyers, or lapsed customers for example.
Dynamic content
Automatically generate compelling web and email imagery that is unique, relevant and up to date the instant a shopper interacts with your marketing content.
Product recommendations
Select from over 20 types of product recommendations and filters to design your own AI-powered recommendations strategy, whilst still benefiting from full merchandising control.
Triggered emails
Recover lost cart abandonment revenue with triggered cart abandonment emails. Set up multi-step programs and advanced behavioral email triggers, including price drop and back in stock alerts.
Social proof
Create FOMO and build trust with social proof features, such as ratings and reviews, product popularity messaging and more.
Optimization
Identify and deploy your best-performing content quickly for maximum ROI with A/B testing and AI-driven optimization.